Jen's Marketing Plan:

·       Jen Hughes is dedicated to selling ANY and ALL homes in Sussex County, Delaware and Coastal Maryland, specializing in Bayside, Bear Trap, and Ocean City homes.

·       Jen & teammate Anne are at Bayside and Ocean City 6 days a week, always available to show your home to prospective buyers at a moment’s notice.

·       Having an office at Bayside and Ocean City gives Jen more exposure to walk-in customers.

·       Virtual Tours are posted online.

·       When Jen host an Open House your home is featured at the front desk of the ResortQuest Bayside Sales Center with driving directions.

·       Jen has extensive experience in the mortgage industry which enables her to pre-qualify and assist Buyers with various financing options. 

·       Your home will be listed on Realtor.com and Trulia.com.

·       Your home will be listed on www.resortquestde.com for Delaware and www.resortquestoc.com for Maryland.

·       Your home will be featured on www.easternshorepropertyguide.com

·       Your home will be featured on www.washingtonpost.com

·       Anne and Jen sold more Bayside homes in 2007, 2008, and 2009 YTD than any other agents. 

Here is Jen's detailed outline of Marketing strategy:

Week One:

• Provide a written comparative analysis
• Advise on preparing your home for showing
• Discuss Financing Types and Options
• Enter property into MLS
• Place “For Sale” sign on property (if allowed)
• Plan Agent Tour
• Prepare and submit ad copy for placement in media
• Prepare Fact Sheets
• Take pictures of property
• Internet marketing

Week Two:

• Call and/or email you with update on activity
• Send flyers/emails to database
• Send Just Listed Postcards
• Follow up with all agents who have shown your property for comments

Week Three:

• Call and/or email you with update on activity
• Follow up with agents showing the property for suggestions

Week Four:

• 30 day update on new comparables and current competition
• Check with all agents who have shown for comments
• Advise on any necessary adjustment in marketability of home

Week Five:

• Call and/or email you with update on activity
• Check comparables and update market analysis with new properties
• Review open house options

Week Six:

• Review marketing strategy
• Consult with you regarding market
• Follow up with agents who have indicated customer interest

Week Seven:

• 45 day review of market conditions
• Review list price and terms
• Advise on ways to improve salability

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